This amazing ad campaign by the ANAR Foundation features an incredible message, execution, and use of innovative printing technology to raise awareness and provide abused children with a safe way to get help. The ad displays a different message for adults and children at the same time using a lenticular layer on top of the ad, which displays different images at varying angles. Watch the video above for more details on how the ad works.
Really beautiful minimalistic representations by designer George Bokhua using negative space. Some of these would be really cool as logos, don’t you think?
Brilliant campaign to increase voter turnout in Tunisia. Ogilvy placed a giant picture of past dictator Ben Ali in a public place and put their faith in cultural and behavioral insight that eventually the residents would grow angry and tear the poster down. Sure enough, when the passersby lived up to the gamble, another poster was revealed underneath warning them to vote lest the dictatorship return.
So what do you guys think of the new Facebook “Home” pitch? As much as I dislike Facebook I have to admit their reinvention of what mobile UI design should be, is simply refreshing. Instead of apps in separate windows, Home promises to merge everything into one always connected layer. Head on over to the beautiful Home site to find out more.
Do you think this will revolutionize our mobile devices, and if so, are you excited?
Clever new “anti-distracted driving” campaign by FocusDriven. Is it effective in your opinion, or too lighthearted for such a serious subject?
Absolutely stunning scrolling website showing the behind-the-scenes of what it took to create the world behind “Life of Pi”. Take a look here, but be warned, you’ll be playing around for a long while!
Brilliant use of pre-exisiting graffiti not only as a campaign, but also to educate. The Tutor Crowd is a London-based online tutoring service that recently started stalking the streets for and correcting typos in any bit of graffiti they find.
Great street art series by artist Nikita Nomerz, bringing new life to dilapidated buildings.
Awesome anti-smoking campaign by BBDO Toronto. See the ad below
