I always find re-branding projects really interesting. How do you take an existing company (especially a big-wig) and breathe new life into it? This National Geographic reinvention by graphic designer Justin Marimon envisions the company as a more modern, image-driven brand. I’m liking the overall aesthetic even if the logo re-design doesn’t seem quite thought through. What do you think, does it work?
Designers rejoice! Book artist Kevin Steele has created a typographical pop-up book called The Movable Book of Letterforms, designed toteach you all you need to know about typography. Take a look at this cool “in action” video.